Sales and Product Knowledge Training Program
Sales Process Guideline
Full-Time Sales Training
Your Personal Style & Image
Realize that the time span for completing a sale of rental mats is often very short. In fact, one- call sales should be
commonplace. Therefore, it is very critical that your personal style and image are positive and professional. Simply
stated, "You might not get a second chance to make a first impression."
If your operation wants their sales people in uniform, make sure that you keep your uniform in excellent condition.
If more professional attire is appropriate, keep your tie knotted properly and your shirt and suit pressed. Keep
the appearance of your mat samples, literature, brochures, etc., in excellent condition.
In the sales call setting; respect the buyer's space and time. Remember, in a cold call, you are not expected
and you need to create interest quickly and in a positive manner. If the buyer seems preoccupied, ask to
schedule an appointment at a later date.
Respect the receptionist and her ability to influence your future success in her company. Do not overlook her
importance!
For firm appointments, be early; if you are running late, take the time to call and inform the buyer.
This act will further establish your customer orientation and your personal professionalism.
At all times, keep a single focus on your prospect's needs and buying motives.
Lastly, understand that you are not only selling against your direct competition, but also all
the other sales people who happen to call on your prospects.